Many of my colleges consider themselfes as "seo experts" but are trying hard using seo technics with poor results. Some others have only a few successes and wonder themselves why well followed seo technics cannot be implemented for every website forwarding by replicating some seo strategies shown in several articles among a variety of specific websites.
If someone has no success then he has to reconsider his opinion!
If he is desperate then he shouldn't read this article.
Because only a heretic can succeed in a world where everyones work is a replica of someone else 's proposal!
For a proven example that the number of unique hits is not the major reason in getting a website highly ranked